Resourcefulness... the ability to find quick and clever ways to overcome challenges... is an important trait of successful entrepreneurs. Having the RIGHT tools and resources makes it so much easier to navigate the challenges of business ownership successfully.
Whether you're just starting out or have been in business for a while, these tools and resources can help you be more efficient, more productive, more effective, and more profitable.
How do we know? Because I've tried them, love them, and use them myself! So I know they work.
Disclaimer: Some of the links on this page are affiliate links. If you make a purchase through one of those links, you won't pay a penny more, but I'll receive a small commission for referring you. Thank you for supporting me so I can continue to support you!
Blogging & Social Media
Ready to create passive streams of income for your business so you can be making money whether you're working or not? Affiliate marketing allows you to STOP trading time for money and opens up opportunities for unlimited income. Master Affiliate Marketing helps you quickly and easily learn all the ins and outs of affiliate marketing so you can avoid the pitfalls and quickly build a profitable new revenue stream... or two... or ten! 😉
Everything you need to know about how to get started using Creator Studio to efficiently manage all your Facebook pages and Instagram accounts in one place!
Quickly and easily schedule posts, upload multiple videos, respond to followers,
monetize your content, and monitor performance while on the go!
PLUS get content ideas and links to free resources and training!
Your email list is one of your biggest assets. ConvertKit is an important tool that helps you build relationships and make sales by nurturing subscribers with powerful email campaigns personalized to each subscriber's unique needs and preferences. Make sure YOUR emails land in your subscribers' INBOX. Try ConvertKit today!
17hats is the backbone of my business. It helps me seamlessly handle all my business management needs on one simple platform including: managing leads and customers; generating professional proposals, contracts, and invoices; providing customers a secure online portal for communication and project management; and online payments and bookkeeping.
Acuity Scheduling empowers your leads and customers to schedule and manage their appointments with you whenever it's most convenient for them. This allows you to stay focused on the tasks only you can do to drive your business forward. Need to be able to manage schedules for your team members? No problem! With Acuity Scheduling you can set up and manage a separate calendar for each member of your team!
Creative Market is an online marketplace where you can purchase fonts, graphics, themes, photos, and templates professionally designed for all your business and marketing needs. With over 3 million creative assets, you're sure to find what you need!
G Suite is a leader in portable cloud-based productivity and collaboration software, tools, and apps that sync on all your devices, giving you the freedom to truly work whenever and wherever you want... even while waiting in line at the grocery store or picking your kids up from school!
Say "Goodbye" to all those annoying To Do lists and Post-It notes everywhere! With Trello, you can easily organize and manage of all your To Do's in ONE place. Don't be surprised by its simplicity. Trello is a powerful collaboration and organization tool that will revolutionize your business and your life!
Zapier empowers you to make work happen automatically. Quickly and easily integrate the online tools and web applications you use and create workflows with a couple of clicks so your tools work together in the background while you focus on more important things.
Some people think of Zoom as just an online meeting platform but for me it's so much more! I use Zoom to record training videos, audio instructions, and dictate content that will be transcribed by others; host webinars and online workshops; hold client meetings, and provide clients with recordings of our meetings to ensure we're all on the same page.
When it comes to your website theme, you want a theme that is designed to help you quickly and easily create a responsive, mobile-friendly website... a theme that is flexible and can easily be customized without writing a lot of complex code. Beaver Builder is all that and more. It is efficient and well-maintained so your website will not only be beautiful on all devices a visitor may use, it will be lightning fast and secure.
Having a website that is secure is important for your business, your visitors, and your SEO. That's why you need to use a security plugin like Wordfence that will actively monitor your website and prevent malicious attacks from compromising the integrity of your website and the security of your visitors. Wordfence has a Threat Intelligence Team at work 24/7 to identify vulnerabilities and new methods of attack against WordPress websites to ensure your website remains secure.
Chances are that at some point in your business you will want to run ads to drive traffic to your website. To get the best results with your ads, you'll need to install a "pixel" that uses "cookies" to track your website visitors and their behaviors as they interact with your content. That's why I recommend that all my clients install the GDPR Cookie Consent plugin on their sites so they're in compliance with the latest laws and regulations governing informed consent.
Other Policies & Disclaimers You May Need
Your business is unique. So it's important that the policies for your website match your unique business. In less than 10 minutes, with just a few clicks of a mouse, TermsFeed enables you to create your own custom policies and disclaimers at a price you can afford. Here are a few of the policies you'll likely need.
The quickest and easiest way to drive more traffic to your website is to empower visitors to share your content with their followers on social media. It's like networking on steroids! And Social Snap makes it easy for visitors to share your content with the click of a button.
How will search engines know about your website and its content if you don't introduce it to them? All in One SEO Pack is a WordPress plugin that helps you optimize your content and introduce your website and its content to search engines so you'll appear in the right search results.
How will you know if you're making headway if you don't track your progress? It's important in business AND in SEO to monitor the results you're achieving so you can do more of what works! Google Analytics tells you at a glance how many visitors your site is receiving, where those visitors are coming from, when they visit, and what content they're interacting with the most.
Keywords Everywhere is an extension you can add to your Google Chrome browser that enables you to quickly and easily find the keywords you should be using in your content. Using the right keywords will attract leads and customers to your content like moths to a flame. Keywords Everywhere makes it easy for you.
Want to know which topics and keywords are at the top of everyone's minds at the moment so you can capitalize on viral trends to drive quick traffic to your site? Then you need to check out Google Trends.
Wondering if your website is as fast as it should be? Page speed... how fast your page loads... is an important factor for visitor satisfaction and SEO. See how fast your website is on Google PageSpeed Insights.
Search engines love to share authentic, high-value content that provides a depth of knowledge on a topic. It's also important to ensure that your target keyword appears frequently in your content in a natural way, without being over-used. Website WordCounter is a free tool that will help you see at a glance how many words are in your content and which words appear most frequently.
Many content creators make the mistake of assuming that, just because they wrote their content themselves, their content is 100% original. But experience has taught me that no matter how original we may believe our work to be, chances are that someone else has had a similar stroke of brilliance. That's why I recommend to run your content through a plagiarism checker before you hit publish. DupliChecker is a free online tool that checks your content against already published content on the web and provides a report of how original your content is.
It's important to ensure that the links on your website work properly, taking your visitors to the intended destination. No one likes to click a link and get some cryptic error message instead of the content they need. Dead Link Checker is a free online tool that tests all the links on your website and provides a report of which links are broken, the error message they produce, and where they're embedded so you know exactly where you need to go to fix them.